Betting Software Betradar: Order the Product on Favorable Terms

Betradar wagering software is a vivid example of an integrated approach to bookmaker’s content production. The provider has created a full-scale betting system, complemented by exclusive administration tools, risk management modules, and highly specialised services for niche sports.

Try demo version

Brand Overview

Betradar, a company under the globally renowned name Sportradar, has been at the forefront of bookmaker solutions since 2001. The organisation showcases a strong portfolio of services designed specifically for betting site owners. On top of that, the provider delivers an all-rounded one-stop shop for gambling operators worldwide.

The supplier stands out with the provision of the necessary solutions for bookmaker activities. The assortment includes everything from pre-match and live odds to advanced risk and liability management tools.

The brand’s comprehensive offerings:

• live streaming;
• eSports wagering;
• betting stimulation tools;
• live scores;
• statistics.

A diverse range of innovative solutions makes it simple for operators to meet the demands of a competitive and rapidly evolving market. Betradar’s control over the entire value chain of its in-play services ensures unmatched reliability and speed. Company operations are certified by TÜV Thuringia under ISO 9001 standards for proven quality and security across activities.

Over 9,500 data journalists compose live informational feeds. The brand’s international footprint covers more than 120 countries to ensure broad and reliable sports coverage. This translates to an unparalleled partnership with enhanced profitability through adapted, market-leading solutions.

Software for Bookmakers Betradar: OptimaMGS Omnichannel Platform

At the beginning of 2018, the manufacturer presented the updated OptimaMGS system. Betting software Betradar is designed for operators searching for a new approach to creating a bookmaker's office.

The key points of the branded program:

1. Focus on omnichannel development. The Betradar software is suitable for efficient management of several sales channels from a single back office. Operators can open two or more land-based wagering outlets, as well as concentrate on launching virtual bookmakers.
2. 100+ additional products. You can buy betting software Betradar together with the best entertainment content from the leading industry providers. The solution includes Betradar's sportsbook, as well as integrated casino and board games, keno, lottery draws, and virtual sports from well-known vendors.
3. Flexible setting. The finished product can be easily adapted to the characteristics of local markets. The system meets the regulatory requirements of the target regions and responds quickly to legislative changes.
4. Good reporting system. The built-in OptimaMGS Advanced Analytics module processes business data in real-time, providing the bookmaker with the most accurate and up-to-date information for quick decision-making.
5. Availability of a demo version. Test mode is a great way to analyse the system performance and make sure the reference quality of the product. Operators can then acquire or rent the bookmaker’s program.

The Future of Sportsbook Solutions: ORAKO

Betradar introduces another all-inclusive software service. The platform combines advanced technology and global adaptability to deliver everything operators might need to create a world-class sportsbook.

This comprehensive platform comes preloaded with Betradar’s entire portfolio. The package includes sports data, bookmaker’s content, omnichannel front-end products, as well as trading and marketing services. These elements are seamlessly merged into a unified system to let operators scale efficiently.

ORAKO is designed to adapt to unique operational needs. Platform owners will be equipped to cover the audience’s diverse preferences, regardless of location. The built-in AI and machine learning technologies ensure real-time data delivery and scalability, even under high transaction loads.

Key benefits of ORAKO:

• non-stop betting opportunities with 900,000+ events annually;
• streamlined performance, no matter the transaction volume;
• immersive customer engagement with audiovisual tools and statistics;
• consistent access across online and retail channels;
• future-proofed platform with expert-managed services;
• optimised marketing strategies for budget-efficient campaigns.

ORAKO is excellently integrated with leading player account management systems. Such flexibility positions any sportsbook to excel and stay ahead in a quickly developing iGaming sector.

High Reliability and Safety of Betting Software

Betradar wagering software meets international standards:

• ISO 27001 (information security);
• ISO 20000 (efficient administration and maintenance of IT services);
• ISO 9000 (generally accepted quality management systems).

Every year, the company undergoes a comprehensive audit and recertification to produce modern Betradar betting software for all clients.

The solution is approved by regulated markets, including such prestigious jurisdictions as the United Kingdom, Norway, France, Malta, Gibraltar, Bulgaria and others. The list of countries is constantly updated, ensuring the international deployment of the OptimaMGS platform.

Operators who decide to order betting software Betradar will be able to host websites provided by the developer. The server equipment is located in prestigious offshore zones, protected from attacks and unauthorised interference.

Universal and Detailed Event Line

The provider independently creates gaming content, offering an original, diverse and commercially profitable painting.

The software for bookmakers Betradar includes:

Pre-Match Odds Service	The largest pre-match betting service in the world, which: displays 400 thousand sporting events a year; supports 10,000 regional markets; offers 300+ unique types of bets, including totals, handicaps, exact score, performance and other options; monitors the integrity of the final proposal, when there are no forks, and the coefficients do not contradict each other; reflects the percentage of margins and offers of competitors for similar sporting events; provides accurate pre-match service, including round-the-clock support
Live Odds Service	Solutions for live bids using advanced mathematical models of living coefficients. Software for betting shops Betradar: supports 200,000 events per year; displays the full set of live bets, including totals, final placements, Head to head bids, individual player stakes; provides instant updating of the line during the competition, focusing on the specifics of specific sports (for example, several rounds, scoring system, deduction rules); guarantees the fair formation of winning rates with a sufficient level of profitability; ensures professional technical support with the involvement of a personal manager
Numbers Betting	The innovative wagering format combines the two most popular types of gambling, lottery and bookmaker predictions. Key characteristics of the product: includes over 165 real-state lotteries, with 100+ drum-based and 50 RNG options; features 44,700+ draws per month with 24/7 betting opportunities; offers rapid lotteries with high event frequency during hot and off-peak hours; comprises multi-language and multi-currency support, fully configurable odds, and wallet-to-wallet compatibility; includes countdown tickers, upcoming draws, replay features, and continuous statistics like odd/even ball ratios; ensures top-tier data quality, security, and integrity standards.
Simulated Reality Betting	In case there are no real-time sports events, virtual tournaments, leagues, and single matches can fill the gap. Key features of simulated reality betting: covers soccer, cricket, and tennis with genuine gameplay based on real-life data and historical matches; features live stats, league tables, and visualised gameplay for an immersive betting experience; offers 50+ pre-match and real-time wagering options for soccer, 30+ for tennis, and comprehensive ball-by-ball coverage for cricket; operates excellently within existing platforms for operators to initiate the launch without technical barriers; replicates actual team form and match play, which enhances user engagement and authenticity; adheres to jurisdiction-specific rules, with customisable RTP settings adapted to operator needs.

Full Coverage of Key Sports Markets

One of the good reasons to buy betting software by Betradar is the support for 60+ sports, which is considered a record number in the wagering industry.

Emphasis on Team Competition

The well-known team competitions (football, basketball, and hockey) are presented in most detail. For instance, football betting involves 550+ markets (international, regional and national leagues, single commercial matches), which provides a significant increase in internet traffic.

Betradar betting software offers a unique Player Markets In-Play system. The service takes wagering on American football to a whole new level, offering dynamic bids on key players (quarterbacks, running backs, and tight ends).

Support for Individual Sports

The software for betting shops Betradar includes interesting listings for rowing, snooker, cricket, figure skating, table tennis and other sports.

The developers have also created several highly specialised products for the wagering market. A striking example is Premium Cricket Service. This is the first and only service in the industry that provides 100% cricket coverage. Those who like to play and bet on it get:

• 1,700+ matches every year;
• 400+ bidding options (live and pre-match);
• instant calculation of earned money (counting time is no more than 2 minutes).

The margin is set at 4.9%. Integrated machine learning models automatically adjust the coefficients depending on the actions in the field, saving the operator from many additional settings.

International Partnership

The wide range of sports would not be possible without sustainable partnerships with leading sports organisations. Betradar actively cooperates with:

• the International Tennis Federation (ITF);
• the World Association of Professional Snooker and Billiards (WSL);
• the Professional Darts Corporation (PDS);
• World Lottery Association (WLA);
• Association of European Football Leagues (EPFL).

The Betradar betting software is endorsed by a worldwide network of 7,000+ journalists and freelancers. Opinion leaders, qualified interviewers, and traders analyse thousands of news stories (statistical reports, coaches' comments, insider data) to offer the best game line.

Powerful Toolkit in OptimaMGS

The system from the top producer assures a full range of opportunities for effective deployment in the industry.

The most interesting and useful tools include:

1. Event Creation. The service is responsible for constantly updating the schedule of sporting events, completeness of reference statistics and export of key data from open sources. The information obtained in combination with individual settings helps to create an original painting.
2. Trading Tools. The system is designed to track the odds and start times of the game. Software for bookmakers Betradar automatically eliminates bets that duplicate or contradict each other ("forks"), minimising financial risks for the operator.
3. Resulting. This is a service for the prompt calculation of bets on the results of the meeting, and individual rounds (halves, races). The calculation time does not exceed 2 minutes, and the finished data can be downloaded in PDF format, sent by e-mail or transmitted via XML channels.
4. Custom Bet. The system is designed to quickly combine related or unrelated outcomes into one bet. It is better to use the option in the pre-match service when the range of available bets is easier to adjust and predict.
5. Player Account Management (PAM). This is a module for effective interaction with users from a single command centre. The flexible configurator includes personalised notifications, customisation services, integrated KYC components, options for account administration and monitoring of payment transactions.

Progressive eSports Bids

The betting software Betradar provides full coverage of the esports market. The manufacturer has entered into a partnership agreement with the Electronic Sports League (ESL), the world's largest stacking company. Joint developments are based on complex mathematical algorithms and offer the most accurate ratios and solutions for maximising profits.

The solution supplies:

• 7,000+ live events per month thanks to the state-of-the-art Live Match Tracker for esports;
• 2,500+ monthly live streams targeting an exclusive portfolio of media rights;
• support for in-game data from such well-known leagues as ESL, CS:GO, LCS, League of Legends and others;
• 25,000+ matches per year with a full range of interactive bets;
• powerful bid supervision tools covering statistics and live results.

Audiovisual Solutions

Betradar’s software redefines the wagering experience for operators. The provider offers one of the most extensive live-streaming portfolios in the industry. The coverage embraces over 400,000 sporting events annually. It includes premier competitions like the Bundesliga, NBA, MLB, NHL, and ITF Tennis tournaments. Betradar ensures a continuous stream of high-quality content from 17 different disciplines.

The 24/7 availability of live broadcasts enriches sportsbook offerings and keeps customers engaged at any time of day. The integration of live solutions can increase interest in various sports and leagues, attract new punters, and build long-term customer loyalty while driving revenue growth.

Betradar’s audiovisual software goes beyond streaming. It incorporates innovative features like Live Channel Promotion and emBET. These products combine data-driven insights with real-time video to create an immersive engagement. These tools enhance participation and open up new promotional opportunities for operators.

The company’s audiovisual products are designed to support online, retail, and trading environments. Broad flexibility and innovation allow operators to deliver the most captivating content to their audiences.

Available audiovisual products:

• Live Channel Online;
• Live Channel Promotion;
• Live Channel Retail;
• Live Channel Trading;
• emBET.

The Main Things about Betradar Wagering Software

• OptimaMGS is an omnichannel environment for efficient work on the Web and the ground sector without being tied to the number of physical points or virtual betting sites. The main advantages of the system are flexibility, high performance, the ability to integrate external content, and the demo version availability.
• The betting odds system is based on the work of two large centres: Pre-Match and Live Odds Service. Together they cover 600+ thousand events per year with 300+ unique bet types. The entrepreneur receives a holistic and adaptive service with a high degree of protection against fraudulent activities.
• The solution covers 60+ sports. The company cooperates with international sports organisations and offers several exclusive services.
• OptimaMGS provides a variety of settings for the self-development of an event line. These are systems for tracking competitors' odds, automatic updating of lines, a quick calculation of outcomes, and other useful components.

To buy software from the famous producer, please contact the Bett-Market manager. We offer a flexible pricing policy and favourable terms of cooperation. Reliable slot machines and furniture for stationary halls, powerful payment gateways, exclusive affiliate programs, and software from the best providers are available.

Order service

Create a prosperous bookie business with the help of our team!