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Every sports betting fan is well aware of the Swedish brand Betsson AB. The company gained an impeccable reputation thanks to its innovative solutions and a wide range of useful gambling business ideas.
The history of Betsson Business Solutions began back in 1963. Young businessmen Bill Lindwall and Rolf Lundström opened a small slot machine development company. The company was called AB Restaurang Roulette. It worked until 2003.
In 2003, the owners decided to enter the international betting market and buy part of the shares of the British concern Betsson. In the same period, the company changed its name to Betsson Business Solutions. Moreover, it had bought all the shares of the conglomerate by the end of 2005.
In 2004, the company entered the online sports betting market, becoming one of the leading online totalizers in the world. Five years later, the company begins to be engaged in mobile apps development. The brand offers the best solutions for smartphones today.
In 2003, the company turned into a real gambling industry giant. For more than 15 years, such brands such as the Norwegian Nordic Gaming Group, Georgian EuropeBet, British RaceBets, and many other small firms have been integrated into Betsson.
Notable sportsbook software providers acquired:
The acquisition of all these brands was possible thanks to the company’s proficient juridical team. Betsson managed to obtain official gambling licences in all countries where the group merged the mentioned service suppliers.
With the official operation of Betsson and its subsidiaries, the brand has become highly recognised by punters worldwide. It is one of the main advantages of working with the group and utilising its software for proprietary platforms.
Today, Betsson is one of the leading players in the gambling industry. It operates only on the Internet. The main office is located in Stockholm (Sweden). Ulrik Bengtsson is the CEO of the company.
The betting shop operates in several tax jurisdictions, licensed in Malta and the United Kingdom. Thanks to this, this bookmaker remains incredibly popular on five continents, offering a wide range of diverse solutions for customers.
As a result, the organisation has left its footprint in the following destinations:
The official playing portal of the brand is technologically advanced for users depending on their location. The functionality is a vivid representation of the company’s strong software capabilities.
The bookmaker is known to many users, thanks to a universal site with extensive functionality:
One of the priorities of the company is the development of solutions for business, in particular, the creation of multifunctional scripts and progressive betting software. Such products will be suitable for terminal owners and businessmen who want to open their own betting companies.
Betsson prioritises its vision to deliver the finest customer possibilities in the gambling sector. The fulfilling mission of becoming a leading long-term organisation and sustainable growth drives the developer’s strategy.
The company’s principles of gambling services provision:
The Betsson catalogue presents many Betsson casino software options for both land-based gambling establishments and online platforms. Each solution has wide functionality, fast and correct operation.
The company creates unique Betsson software that works on all types of devices using modern technology. Betsson casino software is aimed primarily on mobile devices. However, the company offers many desktop solutions too.
Novice businessmen can open their own gambling projects using the franchise program. Betsson AB has developed a successful and profitable concept. You can buy a ready-made platform with high-quality Betsson casino software and start making money today.
The products of the Scandinavian brand have a lot of advantages. Here are the most significant features.
This is the main principle of the company’s activities that is clearly visible in all its decisions. The Betsson software is endowed with lots of useful functions such as self-testing, blocking, two-step verification, etc. The active position of the company has been repeatedly noticed by reputable international organizations. The company has prestigious EGR and IGA awards.
One of the leading provider’s departments is the Responsible Gaming Department. It controls the openness of some operational aspects, including the fairness of accrued winnings. Another department ensures that all users have a healthy interest in gaming, and there are no manifestations of gambling addiction.
The betting lines are formed by the company’s analytical department. Due to this, each of them is characterised by diversity (about 40 subcategories) and loyal coefficients. Betting on underdogs, that is, on players with less chance of winning, is presented in sufficient quantity.
The average margin for pre-match lines is approaching 9.3%. It applies to such popular team sports as football, hockey, basketball, and rugby. The Scandinavian championship is presented on the site in more detail. However, enough attention is being paid to teams from Europe and North America too. In addition to sporting events, the company offers bets on business, politics, and cultural events.
Players can replenish their accounts or withdraw their money using:
The minimum amount of replenishment and withdrawal is €10 (deposit) and €20 (withdrawal). The maximum, €5,000 sum can be deposited on the gaming account. Nevertheless, the number and amount of withdrawals are not limited.
The software works with the most popular currencies, including dollars, euros, British pounds, Norwegian, and Swedish crowns.
The Betsson software library contains a ton of interesting gambling solutions. The user can play bingo, poker, roulette, lotteries, and other casino games. There is also a wide selection of online slots on fruit, fantastic and westerns themes, as well as games based on famous films and exciting comics.
The assortment of gaming products is impressive, but the team also has several additional propositions:
Betsson Business Solutions is known to many gamblers for its famous sports betting site. The company is also a leading provider of betting software in the world. It approaches the solving of tasks comprehensively, presenting only the highest quality solutions for its customers. This is a secure and adaptive software with the broadest functionality.
You can buy Betsson casino software from Bett-Market. We are the official distributor of the Scandinavian brand and propose only the best gambling industry solutions for our clients. You will find a wide range of products, good discounts and bonus programs for regular customers here.
Close partnerships with renowned content creators can bring the desired improvement to an existing platform and immediately highlight a new project. Bett-Market has been working only with top-tier developers to ensure our clients get the finest propositions for their businesses. Betsson is the brand exactly to elevate the operational capabilities of gambling platforms.
Key aspects of the renowned content creator:
With a team of visionaries within the gambling sector, Bett-Market praises the fruitful collaboration with the renowned global brand. Many operators have already proven to be highly satisfied with the services they provide. Order top-class betting and casino products by Betsson at Bett-Market.
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