Digital assets keep spreading in the entertainment industry, and the need for reliable tools to control monetary transfers has also increased.
Distributed ledger-based analytics help to check the purity of deposited and withdrawn funds, build charts of interactions between players, identify suspicious activity, and prevent cases of fraud.
This is a technology that allows entrepreneurs to track the origin and path of digital assets through the analysis of public blockchain details.
The solution can be used for several purposes:
The first tools for analysing distributed ledger chains appeared in the 2010s due to the rapid rise in the popularity of crypto. After 2015, this technology began to be used not only by large exchanges, but also, for example, by financial organisations or well-known tech companies.
The mass implementation of these methods occurred in the 2020s, partly due to legislative updates in regulated markets.
For example, since 2024, the MiCA rules have obliged all European entrepreneurs to track the source of crypto assets. The requirements apply to exchanges, betting projects, FinTech brands, and other legal entities using digital funds.
The use of virtual currency is a long-term trend in the casino and sports betting industry.
This method is characterised by maximum convenience and high speed, but also creates new risks for bookmakers. These are money laundering, circumvention of sanctions, financing illegal activities, multi-accounting, etc.
To protect themselves from fines and reputational losses, business owners are increasingly turning to blockchain analytics. This tool allows them to control cryptocurrency flows, as well as minimise regulatory, economic, and reputational threats.
Each transaction in the distributed ledger-based environment is transparent and recorded in the public registry, thanks to which entrepreneurs can:
The technology makes it possible to trace the links between addresses and transfers.
For gaming, this function is especially important, since it helps to:
Modern systems work in real time and assign a level of threat to each transfer:
Entrepreneurs can automatically block suspicious payments or send them for additional verification to the special department. Thanks to this, the risk of falling under AML fines and other sanctions is reduced.
The authorities increasingly require that operators working with crypto confirm the origin of players' funds. Ignoring this requirement may result in the revocation of a permit and lead to huge reputational losses.
The technology allows project owners to:
The implementation of the tool increases the chances of obtaining permits in prestigious jurisdictions, reduces the risks of inspections, and provides access to international markets.
Let us consider what solutions can be used to detect problematic transactions and clients who conduct them.
The most in-demand options in the industry include:
The above-mentioned platforms provide a convenient API toolkit. With its help, bookmakers can automatically check each deposit and withdrawal, as well as generate reports for regulators.
A striking example of such a program is GraphSense. This is a free product developed for researchers and analysts. It allows entrepreneurs to create transaction graphs and find hidden connections between wallets.
This solution and other similar services are used for scientific research, by small operators, and in cases where the budget of an entertainment project is limited.
However, open-source services do not have such an extensive database of labelled addresses as, for example, Chainalysis or Elliptic. For this reason, they are often used as an addition to the main commercial products.
Leading iGaming markets increasingly require casino owners to use tools based on a distributed ledger. This is due to the growing popularity of crypto-friendly platforms. The purpose of such innovations is full AML/CFT control, protection of bettors, and prevention of money laundering.
The UK Gambling Commission is considered one of the strictest in the world.
UKGC demands in the context of the application of technology include:
Without blockchain analytics, businessmen simply will not be able to pass the UKGC audit. The tool’s application, on the contrary, will facilitate the functioning of the entertainment site, making it safer and legal.
The island state is traditionally considered a hub for virtual casinos and eSports.
Let us consider the MGA regulatory framework:
To maintain a Maltese certificate, entrepreneurs are required to document their work with digital assets and connect software that will block anonymous transfers.
In this country, the regulation of crypto bids is associated with AML laws.
Key points of the legal norms:
Without integration with Chainalysis, Elliptic, or other services, the bookmaker will not be able to work with banks or obtain permission in regions where sports betting is allowed. The presence of distributed ledger tools can simplify and speed up the management of digital assets.
Nuances that should be taken into account:
We offer program components for betting portals, White Label projects, fantasy sports, and eSports products. From us, you can also order payment systems, security software, and blockchain-based betting options.
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