Responsible Gaming in Ukraine: a Sustainable Trend

Over the past few years, the role of an adequate attitude towards the placement of bets has developed significantly. Many European countries have already created local organisations to supervise entertainment platforms. This has improved the comfort and safety of users, as well as formed an additional source of the treasury’s replenishment.

Legalisation of gambling in Ukraine has become an expected and logical step, which has provided the state with an advanced position even in comparison with some European markets.

Experts from the Bett-Market studio talk about how the local casino sector works, and what security assurances the Ukrainian audience can count on.

Order service

How the Entertainment Market Works in the Country

The Commission for Regulation of Gambling and Lotteries controls the niche. The organisation was created in 2020, and a year later, it successfully issued its first certificates.

Legal operators were immediately able to stand out against the background of shadow suppliers and offer the audience a wide range of additional services.

These include:

• reduced fees for balance replenishment;
• quick withdrawal without verification if a person uses a national bank card;
• the ability to appeal an unfair account blocking by legal authorities;
• guarantees of transparent, safe, and responsible betting.

All activities of the entertainment market are regulated by the law on state control over the organisation and conduct of gambling.

The main provisions of the document:

1. Mandatory licensing. Strict requirements are imposed on candidates for Ukrainian certification. They are in many ways similar to the rules of leading European jurisdictions.
2. Definition of types of services. The list of available games for money includes all options, from slots to lotteries and live broadcasts. Poker in Ukraine is officially recognised as a sport, and the activities of such locations are controlled by other government agencies.
3. Terms of betting. These are key demands for land-based establishments, as well as available tools that can be used to advertise and promote gambling platforms of any type.
4. Customer protection. The law clearly outlines measures to uphold the rights and interests of users, from setting age restrictions to obligations to provide complete and up-to-date information on ways to deal with ludomania.

Today, more than a dozen online casinos are registered in Ukraine.

The most popular are the following ones:

• Slots City;
• Cosmobet;
• 777;
• Slotoking;
• Casino UA;
• Pin Up.

The Current State of Affairs in the Local iGaming Niche

During the outbreak of the war, the entertainment market, like many other sectors of the economy, dropped sharply and suffered colossal financial losses. The land-based segment has not yet resumed its former positions, while the online sphere has adapted rather quickly and begun to expand its scale.

Dmitry Dyachenko, operational process manager at Cosmolot, reported:

The volume of payments at the beginning of the war decreased 5 times. However, over time, the situation stabilised and even began to improve.

The rise of the market can be explained by the fact that for many people, gambling has become a way to relax and distract from stressful news.

Ukrainian entrepreneurs are trying to adapt to modern realities as quickly as possible. A striking example is the launch of various charitable initiatives and the collection of financial aid for the army.

This strategy has already given results: according to a recent report from the regulator, the industry contributed about UAH 7.4 billion to the state treasury in the first 8 months of 2024. This is 3 times more than the tax volume received in the same period last year.

Besides, 5 more operators announced their readiness to enter the Ukrainian gambling market.

How Casinos Ensure the Safety of Their Clients

The country’s legislation provides an extensive list of duties and practices of responsible attitude towards the placement of bids. Without such rules, business owners may face serious fines and licence revocation.

Let us consider the main security tools used in local betting establishments:

Multi-Level Verification

Comprehensive control of players (Client Due Diligence) is one of the most important algorithms in the iGaming niche. Its task is to collect and check key data about the customers for compliance.

KYC services are used to obtain the necessary details (name, age, address, etc.). Using basic information, it is possible to pre-evaluate the level of risk and calculate the probability of illegal actions by a specific consumer.

To improve the efficiency of this process, operators compare the received reports with all available external databases, such as the List of Politically Exposed Persons, PEPs, and various sanctions rosters.

Ensuring a Transparent Play

One of the most effective ways to guarantee the safety of games for money is the integration of certified products from trusted suppliers.

The presence of provably honest content on the platform gives entrepreneurs the following tangible benefits:

• building audience loyalty;
• strengthening the brand's reputation;
• protection from government agencies in case of disputes;
• access to the best built-in cryptographic methods for verifying the integrity of sessions.

Responsible Gambling Tools

Ukrainian online casino platforms offer a wide range of services that allow players to independently control the course of rounds.

Among the most popular solutions, it is worth mentioning the following:

• deposit limits;
• time limits for the sessions;
• maximum size of bets.

Built-in self-exclusion programs deserve special attention. This is an operational tool that allows clients to voluntarily refuse to place bids for a certain period. The option gives users a sense of complete control over the situation. They can interrupt the rounds on time and seek qualified help if necessary.

Support and Training

Ukrainian entrepreneurs regularly inform their audience about responsible gaming practices. Many platforms provide the opportunity to contact consultants from support services and addiction control agencies.

Customers are offered:

• information blocks and specialised sections on the iGaming site;
• 24/7 telephone helplines;
• pop-up windows that remind about the possibility of self-exclusion and betting limits;
• online chats with organisations that specialise in the prevention and treatment of problems related to ludomania.

The Main Things about Responsible Gambling Practices in Ukraine

Key aspects that operators need to take into account:

• Control over the activities of casino brands is carried out by the special commission. It is responsible for checking the compliance of business representatives, issuing licences, and guaranteeing the protection of consumer rights.
• Legal gambling platforms offer players several advantages. These include lower fees and the ability to withdraw winnings without verification if the transaction is made to national bank cards.
• To ensure customer safety, Ukrainian entrepreneurs use the best services and algorithms, from KYC protocols or cryptographic encryption systems to advanced self-exclusion programs and 24/7 hotlines providing psychological help.

We have a large selection of products for both online and land-based segments.

From us, it is also possible to order the following useful solutions:

• franchises;
• White Label programs;
• payment modules;
• self-service terminals for offline casinos, and much more.

Buy